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Photography by Nalani Hernandez-Melo STRATEGY: Experiential marketing has evolved into a viable way to drive brand awareness and to create community. There are lots of potential impressions and clicks online but capturing attention at one moment or at an...
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We teamed up with DOW Chemical with an exclusive line of duffle bags made from recycled plastic bottles and billboard vinyl. The bags featured billboard vinyl from Richmond, VA. We produced the bags in in Los Angeles and upcycled the...
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https://distinctionva.com/local-fashion-icons/
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We collaborated with Leesa to recycle and repurpose their used billboard vinyl into limited-edition bags for their employees and stakeholders. The project saved billboard vinyl and diverted recycled plastic bottles from landfills. We teamed up to create a simple duffle...
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We teamed up with Zappos.com to repurpose some of their advertising vinyl into unique bags. This collaboration began in Las Vegas, NV at the 2018 Travel Goods Show. We showed the team our collection and began to brainstorm how we might...
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